Jul 27, 2022 | Copywriting tips
Read time: 2 minutes Lac Campbell Found His Niche The following interview is one that I conducted with the Surfpreneurs Club. Surfpreneurs is a global community of entrepreneurs with surf related brands. “Surfer turned entrepreneur Lac Campbell has made his mark...
Jul 20, 2022 | Copywriting tips, Surf culture, Surf tourism copywriting tips
Many surf tourism businesses such as surf schools and surf houses are often looking for ways to save cash. And one of the most popular ways to do this is to hire an intern to help you create surf content. Interns, while often very green in terms of their surf...
Jul 13, 2022 | Copywriting tips
The Green Room is a series of interviews that I’ve conducted with fellow saltwater fanatics, including up-and-coming brands, surf world personalities and various surf industry leaders. This particular interview is with Uriel from Indo Surf Crew. Uriel runs surf...
Jun 15, 2022 | Copywriting tips, Surf tourism copywriting tips
If you’re thinking about finally blowing the dust off your surf school blog page and publishing a post or two over the next couple of weeks, there’s one thing to know before you begin. That is, maintaining a surf school blog takes a lot of time and effort....
Jun 8, 2022 | Copywriting tips
Let’s be honest. When it comes to deciding between social media vs SEO, surf-centric brands have it pretty easy. You can post a picture of your product, location or service on Instagram, add a couple of hashtags and watch the “likes” come rolling in....
Jun 1, 2022 | Copywriting tips, Surf tourism copywriting tips
Have you ever read an interesting and engaging article and wished that you could write with the same amount of spice? Well, the good news is that with my content writing tips for surf brand owners, you can! All you need to do is follow my advice and start writing...
