Mar 28, 2023 | Copywriting tips, Writing tips
I recently wrote a handful of product descriptions for a client. And as I was writing them, it struck me that writing a product description is perhaps not as difficult as most surf biz owners think. Sure, they take time just like everything else. And I understand if...
Mar 9, 2023 | Copywriting tips, Surf culture
Practically all the money that I save goes back into two things: our house in Portugal (a.k.a. Casa de Moneypit) or surfboards and surf-related expenses. This means that I’m constantly browsing for both new and old surfboards online. And that as a copywriter, I...